Colombia and Mexico are emerging as key players in Latin America’s digital economy, with significant advancements in fintech and e-commerce creating new opportunities for international businesses.
Emerging Opportunities in Fintech and E-commerce
Both countries are experiencing remarkable growth in fintech adoption
Colombia ranks third in Latin America for the number of fintech companies, with over 320 active startups as of 2024. The government’s commitment to financial inclusion has boosted digital payment platforms and neobanks. (Source: Finnovista)
Mexico is Latin America’s second-largest fintech hub, with over 650 fintech companies. The 2018 Fintech Law continues to attract investors, promoting innovation in digital lending, payments, and blockchain solutions. (Source: Statista)
E-commerce in both markets has also surged:
Mexico’s e-commerce market reached $38 billion in 2023 and is projected to grow 12% annually until 2025. (Source: eMarketer)
Colombia’s e-commerce revenue surpassed $12 billion in 2023, driven by increased internet access and smartphone usage. (Source: Cámara Colombiana de Comercio Electrónico)
Expanding Trade Networks
Both countries are enhancing their trade networks to strengthen global ties:
Mexico, through the USMCA and trade agreements with Europe and Asia, has diversified its export destinations beyond the United States. (Source: World Bank)
Colombia is focusing on trade diversification via the Pacific Alliance and new bilateral agreements, aiming to boost exports in digital services and non-traditional sectors. (Source: ProColombia)
Key Events and Trade Shows in 2025
Businesses exploring opportunities in Colombia and Mexico can benefit from attending these major events in 2025:
eShow Mexico (March 2025) – Focused on e-commerce and digital marketing solutions. (Source: eShow Mexico)
Colombia 4.0 (September 2025) – Latin America's largest digital industries event covering fintech, animation, and tech innovation. (Source: Colombia 4.0)
FINNOSUMMIT Mexico (October 2025) – Premier fintech conference in Latin America, fostering connections between startups and investors. (Source: Finnosummit)
Ready to explore business opportunities in Colombia or Mexico?
Contact our International Trade team at international@gmchamber.co.uk to get a free 30-minutes call with our partner in South America, or book a slot on the below link.
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